Plan your event

Roadshowsthat sell.

A pickup truck roadshow on the atrium floor of Central Town mall, seen from the upper floor

Scaleitup designs, builds overnight and runs mall roadshows, property fairs and launches for car and property brands across Malaysia. 389 events in 2026.

389events in 2026: 194 car roadshows, 97 property fairs and 96 launches, openings and showroom events across Malaysia.

2026 so far

150malls in our database, from KL and Selangor to Seremban, Johor, Penang and Kuantan.
42car brands and 128 property developers in our client database.

We book the atrium.

Our own multi-brand roadshows, ECO Charge EV Fair, NextDrive Autoshow and Eco Motion Autoshow, take the best atriums in the Klang Valley and sell four to eight car spaces to dealers. You get a prime mall weekend without renting the whole floor.

Brands that have stood on our carpet: GWM, Jetour, Chery, Omoda Jaecoo, iCAUR, BYD, Denza, Zeekr, e.MAS, Proton, Toyota, Mitsubishi, MG, Leapmotor, Hyundai, Range Rover, Lotus, Isuzu, Smart, Kia and BMW.

Atriums with spaces to book

  • IOI City Mall11 to 15 November 2026 · 4 car spaces
  • Sunway Velocity12 to 15 November 2026 · 4 car spaces
  • Pavilion Bukit Jalil18 to 22 November 2026 · 4 car spaces
  • Pavilion Bukit Jalil2 to 6 December 2026 · 4 car spaces
  • Sunway Velocity2 to 6 December 2026 · 4 car spaces
  • IOI City Mall23 to 27 December 2026 · 4 car spaces
  • Great Eastern Mall6 to 10 January 2027 · 6 car spaces and 4 property lots
  • IOI Mall Puchong24 to 28 March 2027 · 8 car spaces

Spaces are confirmed on WhatsApp. Ask what is still open: 011-2170 5110.

3D design of a property sales booth with a green wall and scale models

Design

We find the atrium, handle the mall paperwork and show you the whole booth in 3D before anything is built.

Our crew cutting and building booth parts in the Scaleitup workshop

Build

Backdrops, lightboxes, counters and carpets come out of our own workshop in Seri Kembangan, so quality and timing stay in our hands.

Racks of stored event materials in the Scaleitup warehouse

Move

Our lorries carry the set to the mall at night and bring it back to our store between roadshows. No storage fees.

A crowded electric car roadshow in a mall atrium with four brands on display

Run

Licence, insurance and electrician stamping sorted. Crew, emcees and crowd activities on the floor, while your sales team closes.

Events we built

Got an event coming up?

Opens WhatsApp to our sales line with this message ready to send:

Or call 011-2170 5110

Hi Scaleitup, I would like to enquire about an event.